Marketing Partnerships
It’s time to collaborate.
About Therese
Can you imagine … if you could do marketing without money?
If you had other brands influencing their customers to work with you, shop with you - CHOOSE YOU!
Where you could convert your target audience without a marketing agency, and stand out from your competitors and stop fighting for business.
It’s time to take control of your marketing, and stop relying on FB ads. It all starts with changing your marketing mindset so you see opportunities for brand collaborations everywhere.
I want to invite small business owners and big corporate marketers to use creativity as a differentiator.
I want you to join me on this crusade of giving customers something exciting, alluring, chat-worthy, and shareable.
It’s time to build your brand, your client base, your online presence, and ultimately your bank account by doing brand partnerships.
Therese is a passionate speaker, best-selling author, business and incubator advisor, and a marketing leader in the partnerships and collaboration space. With a career spanning over twenty years, Therese has started and grown her own businesses and led marketing teams for billion-dollar companies.
With an intense interest in manufacturing, Therese worked for giants like Minolta and Phillips before starting her own company in her twenties. She gained the licenses to produce baby products for Jeep, Sesame Street, and United Colors of Benetton which took her from her spare bedroom to contracts with three factories and offices in five countries. She harnessed the power of partnerships to reach this scale.
After selling that company, Therese started working with big brands creating marketing plans that included partnerships and collaborations. From eCommerce to property, she has negotiated and delivered deals for many brands that have seen them create cobranded products, events, content and appear in magazines to TV shows like The Block and Selling Houses Australia.
After publishing her first book SWAP! Marketing without Money and becoming an Amazon Best Selling author and reaching Booktopia’s Top 10, Therese has appeared on podcasts around the world and has articles published in Kochie’s Business Builders and Smart Company. Her energy is highest when she is on stage, and she was the keynote speaker for Small Business Month alongside Google.
She knows what both sides have to offer and to gain by working together. Therese believes “Small Brands have what big Brands need” and her mission is to see businesses become stronger together by creating something amazing their mutual customer will love.
On stage or Online.
Therese will ensure that every audience member leaves the event having had curious conversations, with a basketful of great ideas and an impatience to implement them.
She will ignite the possibilities for your brand in the room, and open the floodgates to your own value, clarity, and options.
One small business owner said to Therese about her book SWAP! - "I'd love to say that I couldn't put your book down - but I actually had to because my mind was blown with ideas that I had to write down straight away as I was reading, then I hungrily consumed the next pages of gold."
Therese believes the best brand partnerships are when two brands do a deal and agree to give generously, share widely, learn from each other and report back the insights.
These kind of collaborations allow you to speak to your ideal customers, increase your own brand credibility and improve the profitability in your business.
It’s about creating something irresistible for your mutual customer - and gaining from the process.
Speaking Topics
Marketing without Money: Building brand collaborations that deliver objectives.
Most businesses feel like their marketing is out of their control and it’s lonely making those decisions without experience. Other business owners struggle with marketing and finding ways to get their brand to stand out with a small budget.
Forbes Magazine and American Express say that Partnership Marketing is the fastest way to grow your audience, your brand, and your sales. By collaborating with other businesses, you will get your brand in front of thousands of your ideal customers, increase your credibility in your industry and improve the profitability of your business.
Swap your thinking:
Who's got the tools, tech or team you need to grow?
In this dynamic session, Therese challenges attendees to rethink their approach, prompting crucial questions:
· Who's done what you need?
· Who's got what you need?
· Who knows what you don't?
Discover how to leverage teams, techniques, and tech tools to drive innovation and growth within your organization. With her extensive experience in billion-dollar ASX-listed companies, Therese offers invaluable insights to revolutionize traditional marketing strategies.
Let's ignite inspiration and drive success for your team.
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AI Tools for Marketing:
Repurpose and multiply your marketing message easily.
In this transformative session, Therese unveils the power of AI tools to amplify marketing efforts effortlessly.
Learn how to repurpose and multiply your message across platforms with ease, driving unparalleled reach and engagement.
Designed for franchise groups, associations, and business organizations, this keynote equips teams with the tools and strategies to thrive in today's competitive landscape. With Therese's guidance, unlock the potential of AI to revolutionize your marketing approach and achieve unparalleled success for your brand.
Testimonials
As a business conference organiser I'm always looking for new, content-driven speakers to rock our stage.
Therese Tarlinton was recommended to me a number of times, so I gave her a call. Within minutes I knew she understood our audience and their needs, so I booked her.
Having now run our events, I'm pleased to say both of Therese's sessions were a big success and loved by our audience. Naturally, I have no hesitation in recommending Therese to others.
Dale Beaumont
Founcder & CEO – Business Blueprint.
Absolutely fantastic! Minds have been expanded & horizons broadened!
Thank you for opening our minds to the possibility of collaboration outside of our industry! You’ve given us all a lot to think about.
Amy Thorburn
QLD Manager - Specialist Finance Group (SFG)
Therese Tarlinton absolutely rocked our recent Intrigue MAdTech Summit in Sydney! Her energy was like a jolt of lightning. Not only did she take on the roles of MC and speaker, but she did it with such finesse. When last-minute changes popped up (as they always do), she handled them like a pro and even jumped in with an impromptu keynote to fill a gap. Talk about adaptability!
But here's the real kicker - Therese didn't just talk at the audience, she really got them involved. The energy levels were through the roof, and the interaction she fostered made the whole event feel alive.
A big thanks to her - our event went from good to absolutely stellar. We can't thank her enough for making sure everyone had a blast. It's safe to say she left a lasting impression on all of us.
Sylvia B
Conference Organiser - Intrigue MAdtech
Small business owners need inspiration, and I knew that when I was considering the perfect elements for our 2023 BNI Annual Awards event. And I must’ve picked the right person because, honestly, in the weeks FOLLOWING the event the most talked about part was the keynote presentation by Therese Tarlinton.
The topics of collaborations and partnerships that Therese speaks of with such passion and understanding were the perfect conversation starters for the audience. The National Director of BNI Australia was in the audience and thought that Therese’s message was perfectly “on mission.” With Therese’s professional presence on the stage, we had an event to remember. If you have the opportunity to fill a room with small business owners looking to grow, give them some real inspiration by introducing them to Therese Tarlinton as your keynote.
Wendy Lloyd Curly
Sydney North East President - BNI
Connect With Therese
0448 097 058
What's App - Sydney AEST